Issa Asad Provides 4 New Ways to Bolster Your Business’ Instagram
According to a recent research, about 55% of Americans engage with their favorite brands via instagram.
“Having a strong social media presence is a smart move to reach out to new and existing customers,” said Issa Asad Florida entrepreneur and social media expert. Mr. Asad is the CEO of Q Link Wireless and Quadrant Holdings, located in South Florida. He is also the author of 4 e-commerce and marketing e-books that can be purchased on Amazon.
Here, Issa Asad Provides 4 New Ways to Bolster Your Business’ Instagram:
1. Use of user generated content
This involves creating content of certain products or services. It’s estimated that about 80 percent of online content is user generated. However, only a few businesses take advantage of such content. For your business to be successful, you must embrace UGC to reinforce your brand narrative. It’s a good way of creating a vibrant and engaged community.
2. Influencer marketing
Studies have shown that influencer marketing on instagram can be a great way of creating brand awareness. Influencers are basically the modern day celebrities and are basically on every market. They are trusted for their opinions and credibility to the products they promote. Once you’ve identified your influencers, you can reach them via email. Secondly, you should agree on a collaboration structure. In order to increase your chances of influencer success, it’s advisable to use their hashtags. Remember, it’s quite hard to find the right influencers without trawling through hundreds of instagram accounts. Very few people will dispute this when you look for celebrities with impressive statistics.
3. Sharing of video content
If you want to extend the reach of your content, you should embed your instagram video in your website or blog. Instagram is a visual tool, so you should covey your message with high quality videos. In order to increase you coverage, ensure the content in the video is sharable. In addition, look for a good video that can be integrated with your marketing plan. Unlike the traditional photos, videos are more effective in capturing the attention of your audience. Nowadays live videos have become an important medium for brands. It’s also a great way of engaging your audience.
4. Creating a live social wall
Over the past few years, social walls have exploded the popularity of instagram. They help in promoting your instagram channel and brand. If you want to share a live stream of content on a specific instagram channel, you should take advantage of tools like Tag-board and Tint. This technology collects information in real time including texts, images and videos. When you create a live social wall, you’ll give a chance to every attendee to see posts on massive scale. It’s also a good way of creating a conversation. When properly used, it can encourage the viewers to follow your brand on your instagram account. Most importantly, it helps to expand the reach of content shared on instagram. Best of all, you can share a live social wall during a live event or in your office.