Snapchat has become one of the go-to in the world of marketing today. In his e-book, Instant Profits with Snapchat, Issa Asad says it’s one of the main social media marketing tools businesses have to use.
“Not only is Snapchat simple to use, it allows businesses to share information, and it helps to create a sense of urgency for their customers,” said Issa Asad, who is currently the CEO of Q Link Wireless and Quadrant Holdings, LLC, both located in Dania, Florida.
So, what are a few ways you can spark some creativity in to your snaps? These are 5 ways to add creativity in your Snapchat posts.
1. Make an Exclusive Announcement
If you are opening a new store, if you are selling a limited edition product or if you are a musician going on tour, why not make the exclusive announcement via Snapchat? As detailed in his book, Issa Asad shares how snaps are short, and should be to the point. Using snaps to share such information is going to create a buzz, stir up conversation and will give your followers an exclusive insight as to what you plan on doing.
2. Preview New Content
Another great way to use snap videos is to preview new content. Bands can preview snippets of songs. Companies can share glimpses of new products. There is so much you can do, and so many creative ways to bring the content together, your followers are bound to love it.
3. Give Them a Story
Take your viewers on a behind the scenes, “day in the life of” tour. Whether it is what your company does each day, how you prepare for a new product launch or other content you share, it is easy for followers to see what you do, and learn about your company and brand a little more, when you use snaps to give them a look at what goes on each day.
4. Create a Scavenger Hunt
Snaps are short, sweet and to the point. And, after a few seconds they are gone. So, using them to create a puzzle is a great way to keep your followers engaged. Not only does it allow them to find something new or cool, it also forces them to follow you and collect each snap, if they wish to solve the puzzle and complete the hunt.
5. Find Your Next Intern
If your company is in need of new people, or wants to hire a new intern, why not turn to social media? Snapchat will be a fun and creative way to find your next new employee; plus, those who engage in the contest are sure to be creative, as they are taking on the challenge you set forth in hiring. So, you know they will be a good fit for your company.
Regardless of how you snap and share, Issa Asad shared in his e-book how important social media is. Especially the newer sites and apps, which allow you to connect to your audience, share more and have more interaction, as this will keep them coming back for more and keep them interested in your brand.